CNB Welcomes New Chief Operations Officer

Citizens National Bank (CNB) has announced the addition of Jeff Frederick as Senior Vice President and Chief Operations Officer. “We are pleased to have Jeff join the CNB Team as its Chief Operations Officer. He exemplifies the core values of our organization, which include integrity, honesty, hard work and dedication, as well as serving our communities and clients,” stated Jason Holliman, President and CEO of
CNB. “Widely recognized for his visionary leadership in large-scale transformations, Jeff brings expertise in executive consultation, team building, change management, and process optimization.

Jeff earned a bachelor’s degree in finance from Miami University and an MBA from the University of Alabama. Prior to joining CNB, Jeff served as the Director of Transformation at Cadence Bank, where he strategically oversaw successful merger and acquisition integrations,
spearheaded enterprise change, managed IT projects, and ensured regulatory compliance. Jeff initiated his banking career at Regions Bank, where he held positions in banking operations and process improvement, laying the foundation for his comprehensive understanding of the

Before entering the banking sector, Jeff served as a Captain in the United States Marine Corps, deploying overseas multiple times to support Operation Iraqi Freedom and the country’s Global War on Terrorism Expeditionary efforts. His military background instilled valuable leadership traits that contributed to his success in the corporate world. “I am happy to join Citizens National Bank as COO and look forward to being an essential contributor to the Bank’s continued success,” says Jeff Frederick. “I look forward to developing long term relationships with both new and current clients, as well as being actively involved in our community.”

Citizens National Bank has served our communities since 1973 and has 24 branch locations in Sevier, Jefferson, Hamblen, Knox and McMinn counties. CNB’s in-store branches inside area grocery stores are open weekdays until 7PM and Saturdays until 2PM. CNB is a locally owned community bank with over $1.76 billion in assets as of January 31, 2024, and is available online at